Providing Market Intelligence for 40 Years

In The News

Apple May Be Prepping Siri for Smart Home Duty

Entry into the smart speaker market makes sense for a company with smart home aspirations.

"As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russell, a research analyst with Parks Associates.

Battle lines are being drawn over who will have the dominant voice technology in the home.

"Consumers have really responded to voice control, and the Echo has accelerated that," Russell told TechNewsWorld.

"It's pretty much accepted now that voice is the interface of the future," he said. "It makes adoption of devices much more frictionless, because you don't have to learn a different user interface for every product."

From the article "Apple May Be Prepping Siri for Smart Home Duty" by John P. Mello, Jr.

Previously In The News

No. 1 reason we buy smart devices? They promise convenience

Smart locks and smart lights you control from your phone promise to make your life easier — and that's why most people buy them: to simplify their daily tasks. Nearly half of all consumers who purchas...

Digital Publishers Lost $41.4 Bn Due To Ad Blocking: Study

“Many content creators rely on advertising revenue to monetise video, especially as newly launched digital services seek revenue. As digital video viewership increases on all screens, use of ad-blocki...

19% Of US Broadband Households Cancelled An OTT Video Service In 12 Months

Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...

Amazon Prime Music Still The Biggest US Subscription Service

As Amazon launches its standalone Music Unlimited streaming service, research firm Parks Associates has been reminding the industry of the popularity of the company’s existing Prime Music offering, ba...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive