Register

I agree with the Privacy Policy

In The News

Apple Launches New Apple TV

September 08, 2015

Apple’s Eddy Cue said the new Apple TV will come in two models – a 32 GB version for $149 and a 64 GB model for $199 – and will become available in late October in 80 countries, and expand to more than 100 by the end of the year. The new devices will join the current-gen Apple TV, which sells for $69.

Apple, which has shipped more than 25 Apple TV units, is launching the new models as it looks to regain the pole position against over-the-top streaming device rivals. According to Parks Associates, Roku led the way with 34% of the streaming device market in 2014, followed by the Google Chromecast, Amazon Fire TV and the Apple TV. Apple and its peers are also contending with Android TV, Google's new OS for smart TVs, streamers and other connected TV devices.

From the article "Apple Launches New Apple TV" by Jeff Baumgartner.

Previously In The News

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...

Research: More Than Half of US Broadband Households Unfamiliar With 5G

New research from Parks Associates, Technology Market Assessment: 5G Network Services, finds that more than 33% of US broadband households cite some level of familiarity with 5G and over 40% of US bro...

Disney+ Could Blow Away Subscriber Forecasts

Brett Sappington, senior director of research at Parks Associates, agrees that Disney+ has the best shot at being wildly successful, and that securing fewer than 23 million Disney+ subs globally by 20...

‹
1
2
...
538
539
540
541
542
543
544
...
742
743
›