Providing Market Intelligence for 40 Years

In The News

Apple Launches New Apple TV

Apple’s Eddy Cue said the new Apple TV will come in two models – a 32 GB version for $149 and a 64 GB model for $199 – and will become available in late October in 80 countries, and expand to more than 100 by the end of the year. The new devices will join the current-gen Apple TV, which sells for $69.

Apple, which has shipped more than 25 Apple TV units, is launching the new models as it looks to regain the pole position against over-the-top streaming device rivals. According to Parks Associates, Roku led the way with 34% of the streaming device market in 2014, followed by the Google Chromecast, Amazon Fire TV and the Apple TV. Apple and its peers are also contending with Android TV, Google's new OS for smart TVs, streamers and other connected TV devices. 

From the article "Apple Launches New Apple TV" by Jeff Baumgartner.

Previously In The News

U.S. Mobile Data Growth Predicted To Slow Due To WiFi Use

More and more smartphone owners are using mobile data these days, and that shouldn’t be too much of a surprise given the increase in popularity of smartphones over the years and the numerous plans fro...

IFC Films Launches Subscription Streaming Channel Anchored To Start Of Cannes

While the streaming wars are heating up among Disney, WarnerMedia and NBCUniversal, more niche services continue to populate the landscape, though the numbers have started to level off. There were 233...

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

Samsung debuts smart home device

In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive