Providing Market Intelligence for 40 Years

In The News

Apple, Inc.'s Expected Apple TV Refresh Can't Come Soon Enough

Market researcher Parks Associates has put out a new report on how the streaming media device market fared last year. Importantly, Apple ceded its No. 3 spot to Amazon.com (NASDAQ:AMZN), as the e-tailer jumped in last year with Fire TV and Fire TV Stick. At this point, Apple, Amazon, Google (NASDAQ:GOOG)(NASDAQ:GOOGL), and Roku are completely dominating the streaming media device market, gobbling up a combined 86% of all units in 2014. Roku led the pack with 34% unit market share, followed by Google with 23% share.

Parks Associates estimates that one in five U.S. households now own at least one streaming media device. That level of penetration suggests that this market still has room to grow, even domestically, especially as cord-cutting continues and consumers look for alternative ways to get their entertainment.

From the article "Apple, Inc.'s Expected Apple TV Refresh Can't Come Soon Enough" by Evan Niu.

Previously In The News

Samsung Bespoke Fridge is a Pricey Way to Use Gemini AI for Food Tips

“A ‘smart’ fridge often carries a premium price tag, requires regular software updates, and may raise privacy concerns if it tracks your groceries or eating habits,” researcher Dogan Gursoy told the W...

Samsung Tizen tops smart TV OS usage in US, Parks Associates finds

Samsung’s Tizen is the most used smart TV operating system in the US, with 34% of smart TV owners saying it is the platform they use most often, according to new research from Parks Associates. Unv...

The Smart Money: 5 CES Smart Home Takeaways

The 20th annual CONNECTIONS Summit at CES, hosted by Parks Associates, featured panel discussions that examined the most impactful dynamics shaping the connected home, including AI advancements, the s...

One nation, on camera: Internet-connected doorbells promise security but raise privacy alarms

Once a futuristic luxury, internet-connected home cameras have become reasonably common — and relatively cheap. Around 33 million American households — 27% — now use the cameras, according to an e...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive