Providing Market Intelligence for 40 Years

In The News

Anime fans' hard streaming choices

The unusual deal is seen by industry experts as a sign that anime distributors won’t be able to survive alone against Amazon and Netflix.

CrunchyRoll, based in San Francisco, is the most popular dedicated anime streaming service in the U.S., according to a 2016 ranking by Parks Associates, a market research firm. The platform even ranks in the top 10 overall subscription services, just below HBO Now and ahead of Showtime.

“There’s no question that consumption is changing,” said Colin Decker, chief operating officer at CrunchyRoll. The company differentiates itself by building online fan communities and hosting its own anime convention — initiatives that bigger streaming companies don’t do.

From the article "Anime fans' hard streaming choices" by David Ng.

Previously In The News

Will One Bot Rule Them All?

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

Percentage Of TV Antenna Households Doubles

The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...

Report: Broadband Users Will Drive Solar In 2017

That news comes out of a new report from research firm Parks Associates in its 360 View Update: Energy Management, Smart Home, & Utility Programs. In further good news for the solar industry, the repo...