Parks Associates reveals that only 5% of U.S. households rely solely on traditional pay TV. Instead, smart TV apps have emerged as the new living room entertainment hub.
From the article, "Analysis: Viewers crave streaming simplicity not more fragmentation" by Dak Dillon
Amazon’s Fire TV and Apple TV are gaining on Roku in U.S. sales share, but Roku is holding on to its top spot even as a raging Amazon Fire flares up to tie Google’s Chromecast for second place, a Park...
As more households adopt the devices, “they will emerge as a new way to experience content streams coming into the home and a new interface for other connected devices throughout the home,” Parks also...
About 35.2 million broadband homes -- or 36% of homes with broadband service -- own a streaming media player, up from 27% in 2014, Parks estimates. About 12.7 million bought one in 2015, Parks estimat...
To perhaps no one’s surprise, this year’s E3 gaming show, held last week in Los Angeles, was hyper-focused on all things virtual reality, as the gaming industry continues to pave the way to this nasce...