As Amazon launches its standalone Music Unlimited streaming service, research firm Parks Associates has been reminding the industry of the popularity of the company's existing Prime Music offering, based on its latest survey of Americans. Alexa will also play "mood music" depending on the situation you mention for example "exercise music".
From the article "Amazon Music Unlimited Streaming Service Is Ready for Prime Time" by Dante Lobos.
28% of broadband households indicated that they subscribe to Amazon Prime Video, so the number of streaming music subscribers likely reflects actual usage of the streaming music portion of Amazon's se...
The move is expected to recoup major money for the video streaming giant: a separate report from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay...
Parks Associates announced new smart home research today showing 26% of smart homeowners purchased their devices from brick-and-mortar retail stores such as Best Buy, Home Depot, or Walmart, making th...
In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...
