In The News

Amazon modifies ad revenue, impressions share policy for international Fire TV apps

July 31, 2023

Amazon controls one of the most-dominant streaming TV platforms in the United States, with its Fire TV operating system installed on 40% of devices in the domestic market, according to data from Parks Associates shared with StreamTV Insider last year. It competes in the space against Roku, Apple TV, Google TV and native smart TV platforms; in the United States, Amazon and Roku collectively hold an 80% share, Parks Associates reported.

taken from the article, "Amazon modifies ad revenue, impressions share policy for international Fire TV apps" by Matthew Keys

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Amazon modifies ad revenue, impressions share policy for international Fire TV apps

Previously In The News

Apple's Services Push Gives It a Fresh Incentive to Launch a New Apple TV

Consumers' Dependence on Broadband Gives Comcast a Streaming Opportunity

Netflix Leads the Top-10 Subscription OTT Video Services

Hub Research Finds an OTT Tipping Point

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