In The News

Amazon Is Becoming the Third Largest Internet Ad Platform in the U.S.

September 20, 2018

Amazon's websites drew in nearly 200 million unique monthly visitors in the US at the end of 2017 according to comScore. In July, research firm CIRP estimated that Amazon Prime had nearly 100 million members in the US.

The Fire TV is also the second most popular streaming device in America according to Parks Associates, and the Echo remains the top dog in the smart speaker market according to CIRP. That sprawling ecosystem gives advertisers plenty of ways to promote their products.

From the article "Amazon Is Becoming the Third Largest Internet Ad Platform in the U.S." by Leo Sun.

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About Parks Associates

Amazon Is Becoming the Third Largest Internet Ad Platform in the U.S.

Previously In The News

More than 10 million smart home devices will be sold in the U.S. by 2021

Amazon Prime Music Still The Biggest US Subscription Service

Cutting the cord: 59% of Americans have canceled cable TV, signaling the dominance of streaming giants Netflix, Hulu and Amazon

Millennials are the generation most likely to use another person's Netflix account, with 18 percent admitting to illegal streaming, survey finds

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