Providing Market Intelligence for 40 Years

In The News

Amazon Brings Alexa+ to the Web as AI Competition Heats Up

Amazon has devices and services that span nearly every facet of a consumer’s life, from entertainment — Prime Video, Fire TV — to smart home — Ring, Echo — to retail — Amazon marketplace, Whole Foods — plus assets wrapped around the consumer tech ecosystem like advertising and AWS, explained Jennifer Kent, senior vice president and principal analyst at Parks Associates, a market research and consulting company specializing in consumer technology products, in Dallas.

“If Amazon wants Alexa+ to compete with ChatGPT, Gemini, and other LLMs, it needs to be broadly accessible to users, not just on Amazon-ecosystem devices,” she told TechNewsWorld.

“Google has an advantage being built directly into the web browser, and while that’s a tough competitive disadvantage to overcome, it’s imperative for Amazon to get Alexa+ onto the web as well,” she added.

From the article, "Amazon Brings Alexa+ to the Web as AI Competition Heats Up" by John P. Mello Jr.

Previously In The News

Netflix Leads OTT Service In The US

Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers. Netflix retained its top position while services like Sling TV...

Wearables trends reflect growing use of analytics, customized value proposition

Data and user privacy remain top reasons consumers are wary of wearable devices. For instance, a recent Parks Associates report notes that about 35 percent of consumers who responded to a survey say t...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...

3 Things an Apple TV Service Should Have to Succeed

With more people looking for alternatives, the market for streaming media players also continues to grow. A recent report from Parks Associates says 31 percent of U.S. broadband households own one of...