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Amazon’s motivation for pulling Apple TV and Chromecast from its online offerings a mystery

Is Amazon really retaliating against both platforms for not letting Amazon have an app on their TV systems? Maybe, but there have so far been no reports that Amazon has submitted an Apple TV app to Apple that has been rejected. Amazon currently has an app on the Roku system, and its Amazon Video app for mobile products is in the App Store and Google Play.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Bloomberg quotes Barbara Kraus, an analyst at Parks Associates. “As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.”

From the article "Amazon’s motivation for pulling Apple TV and Chromecast from its online offerings a mystery" by D.B. Hebbard.

Previously In The News

The Apple TV is Falling Farther Behind as Their Competitors Prepare to Release New Devices

The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device. The high...

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....

Top 10 Streaming Services Ranked

Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...

Survey: Internet-Only TV Households Reach 17%

In related news, Parks Associates recently reported that the rate of cancellations for internet (a.k.a. OTT) video services among U.S. broadband households has held steady over the past three years at...

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