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Amazon’s motivation for pulling Apple TV and Chromecast from its online offerings a mystery

Is Amazon really retaliating against both platforms for not letting Amazon have an app on their TV systems? Maybe, but there have so far been no reports that Amazon has submitted an Apple TV app to Apple that has been rejected. Amazon currently has an app on the Roku system, and its Amazon Video app for mobile products is in the App Store and Google Play.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Bloomberg quotes Barbara Kraus, an analyst at Parks Associates. “As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.”

From the article "Amazon’s motivation for pulling Apple TV and Chromecast from its online offerings a mystery" by D.B. Hebbard.

Previously In The News

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  A solid majority — 83% — of U.S. internet households now subscribe to at least one OTT service, according to new consumer research from Parks Associates. Meanwhile, 45% still subscribe to a tradi...

Parks Associates: Smart Home Players Look to Overcome Consumer Price Sensitivity

Parks Associates smart home research finds high perceived prices remain a top barrier to smart home adoption, with providers and manufacturers working to bring lower priced products to market and disc...

Total Number Of IoT Devices To Reach 46 Billion By 2021: Research

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PayPal, Starbucks top consumers' mobile payments preferences, study says

Nearly 20 percent of U.S. smartphone users have used a mobile payment app at a retail location, according to new mobile research from Parks Associates. The report, 360 View: Mobility and the App Ec...

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