Providing market intelligence for more than 35 years

In The News

Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds

Wireless home security sales are increasing, as almost one-half of home security owners in the U.S. have a home security system that connects wirelessly to sensors, according market research firm, Parks Associates.

"The emergence of 'monitor-it-yourself' and hybrid professional monitoring options for self-installed devices is a key trend for the smart home in 2016," said Brad Russell, Research Analyst, Parks Associates. "Almost 50% of smart home devices currently in U.S. broadband households are self-installed, by the owner or by the owner's friends or family members. These advanced monitoring solutions present an avenue for security companies, service providers, and users to generate more value from these self-installed devices."

From the article "Almost 50% Smart Home Devices In U.S. Are Self-Installed, Parks Associates Finds" by TechTeam.

Previously In The News

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Tech Companies Waging Big Battle Of The Bots

In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...

Amazon is driving more transaction-based revenue for TV networks and studios

Meanwhile, Amazon’s Fire TV stick, which competes with Apple TV and Roku as one of the top connected TV devices, also continues to gain market share, which has likely helped drive more people to watch...

Why a Disney Spinoff of ESPN Would Be a Whiff | Analysis

According to first-quarter 2022 Parks Associates consumer research, 52% of U.S. internet households have at least one Disneystreaming service in their home. Within that, “ESPN+ is the most popular and...