In The News

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

January 28, 2019

A new whitepaper by released by Parks Associates reveals that 71% of U.S. broadband households own a connected entertainment device.

Titled “Changing Dynamics of the Smart Home: Opportunities for Service Providers,” the whitepaper examines strategies for service providers to deliver a successful smart home experience that incorporates support, security, privacy protection and a variety of personalized value propositions.

From the article "Almost 3 in 4 Broadband Households Own a Connected Entertainment Device."

Previously In The News

Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried

The truth is that there has historically been a high rate of overlap between subscribers of streaming services like Netflix, Hulu, Amazon Prime, and HBO Now. Research by Parks Associates late last yea...

Consumers Balk at Premium Smartphone Prices

"Parks Associates consumer survey data finds that between 2014 and 2018, the average amount paid by U.S. broadband households on their most recently purchased smartphone doubled from a mean of $258 to...

Here's how banks can reinvigorate deposit growth with incentives

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...

What the CBS Blackout Means for the Future of Streaming

"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associ...

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About Parks Associates

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

Previously In The News

Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried

Consumers Balk at Premium Smartphone Prices

Here's how banks can reinvigorate deposit growth with incentives

What the CBS Blackout Means for the Future of Streaming

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