Providing Market Intelligence for 40 Years

In The News

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

A new whitepaper by released by Parks Associates reveals that 71% of U.S. broadband households own a connected entertainment device.

Titled “Changing Dynamics of the Smart Home: Opportunities for Service Providers,” the whitepaper examines strategies for service providers to deliver a successful smart home experience that incorporates support, security, privacy protection and a variety of personalized value propositions.

From the article "Almost 3 in 4 Broadband Households Own a Connected Entertainment Device."

Previously In The News

Password Sharing, Piracy Will Cost Streaming Companies $12.5B By 2024 – Report

New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

AT&T-Time Warner Mega-Deal: Merger For New Media Era Or A Bad Remake?

Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...