Providing market intelligence for more than 35 years

In The News

Almost 3 in 4 Broadband Households Own a Connected Entertainment Device

A new whitepaper by released by Parks Associates reveals that 71% of U.S. broadband households own a connected entertainment device.

Titled “Changing Dynamics of the Smart Home: Opportunities for Service Providers,” the whitepaper examines strategies for service providers to deliver a successful smart home experience that incorporates support, security, privacy protection and a variety of personalized value propositions.

From the article "Almost 3 in 4 Broadband Households Own a Connected Entertainment Device."

Previously In The News

Can mHealth Make Chronic Care Patients Care About Their Health?

According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...

Netflix Heads Digital Video Services List, But There Are Questions

You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...

GAIA: Under-The-Radar Hyper-Growth 5-Bagger

Well, today the global OTT market of 218 million video subscribers is large and they have quite significant and growing tailwinds, which is according to the study from Parks Associates which has relea...