Smart Home opportunities and challenges were also discussed at the Parks Associates CONNECTIONS Conference. A panel featuring Nancy Goldberg, NAGRA EVP and CMO, took the pulse of consumer concerns about privacy and security in the connected home space and highlighted statistics that support the latest developments in the connected home space. Read more about the key takeaways from the panel here.
From the blog post, "'All On' In Las Vegas: Kicking Off 2024 at CES" by Tim Pearson
Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....
"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associ...
Overall globally, Parks calculates that there are more than 265 million households worldwide and that there will be more than 400 million OTT video service subscriptions by 2022. While Netflix, Amazon...
However, access for consumers likely is years away, according to Brett L. Sappington, senior director of research at Parks Associates, a market research and consulting company in Addison, Texas. "T...