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Ad Age @ CES: 5 Things We Learned About the Connected Home

January 09, 2018

Historically, insurance companies' main relationship with consumers has been reminding them to pay their bills or coming to the rescue when something bad happens. Smart homes present those companies with the opportunity to forge deeper ties with their customers, says Jennifer Kent, director of research quality & product development at Parks Associates.

From the article "Ad Age @ CES: 5 Things We Learned About the Connected Home" by Megan Graham.

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Ad Age @ CES: 5 Things We Learned About the Connected Home

Previously In The News

Walmart Posts Healthy Second-Quarter 2019 Financials

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

Total Number Of IoT Devices To Reach 46 Billion By 2021: Research

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