In The News

91% of viewers like streaming aggregation, survey says

July 25, 2022

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other home service providers, recent Parks Associates data shows.

From the article, "91% of viewers like streaming aggregation, survey says" by Masha Abarinova.

Previously In The News

What’s The Interest Level Among Broadband Households In Health-Related Management Tools?

“Nearly 50 percent of U.S. broadband consumers would like tools and support to help them lose weight or get into better shape, and over one-third are interested in products and services that can impro...

How Interested Are Broadband Consumers in Connected Healthcare Options?

Rising consumerism of healthcare continues to be a transformative trend affecting the entire connected health industry, Harry Wang, senior research director at Parks Associates, observes. He’s referen...

Cartesian: Why It Matters That Churn Is Higher For OTT SVOD Providers Than For Traditional Pay TV Operators

A recent White Paper from consulting company Cartesian confirms this assumption, calculating the churn-rates for a number of different types of video service-provider (see Figure 1), and quoting Parks...

OTT Adoption in U.S. Broadband Households: It’s Up 12 Percent Since 2014, Report Says

The “OTT Video Market Tracker” from Parks Associates was just released indicating adoption in broadband households of OTT video subscriptions has increased by 12 percent since Q3 2014. Both the number...

‹
1
2
...
692
693
694
695
696
697
698
...
769
770
›

Research Memberships

Visibility Memberships

Smart Home: Products And Services

Consumer Electronics and Entertainment

AI (Artificial Intelligence)

Channel Analytics

Strategic Consulting Unit

Connectivity and Mobility

Connected Health and Wellness

MDU / Multifamily

SMB

Event

Analyst Insights

Media

About Parks Associates

91% of viewers like streaming aggregation, survey says

Previously In The News

What’s The Interest Level Among Broadband Households In Health-Related Management Tools?

How Interested Are Broadband Consumers in Connected Healthcare Options?

Cartesian: Why It Matters That Churn Is Higher For OTT SVOD Providers Than For Traditional Pay TV Operators

OTT Adoption in U.S. Broadband Households: It’s Up 12 Percent Since 2014, Report Says

Providing Market Intelligence for 40 Years

Phone:

Email:

Mailing Address:

Expertise

Services

Events

Resources

Store

About Us