Providing Market Intelligence for 40 Years

In The News

8% of UK broadband homes own a smart watch

European research from Parks Associates shows 8 per cent of UK broadband households have at least one smart watch. These wearables, which can connect to the Internet, create new health, mobile payment, and smart home opportunities for companies in the IoT ecosystem, according to the firm’s consumer research project Connected Consumer in Europe.

“The IoT concept is so all encompassing it is easy to miss its practical implications for specific markets, industry players, and consumers,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “Consumer IoT is all about the connected lifestyle, which is expanding beyond smartphones in a meaningful way, creating new applications for people to live independently and monitor their health.”

From the article "8% of UK broadband homes own a smart watch" by Advanced Television.

Previously In The News

Streaming 4K yet? AT&T adds unlimited data option to U-Verse

Despite the added fee, the unlimited plan will resonate with a distinct group of users, particularly gamers and online video addicts. AT&T will send warnings to anyone who is getting close to their da...

Sprint Teams Up With Amazon For Monthly Prime Deal

Sprint cites Parks Associates, a market research firm, for stats on smartphone users, stating that 68 percent of smartphone owners listen to streaming music daily, while 71 percent watch short video c...

Roku and Amazon Fire TV Continue to Gain Market Share; Chromecast and Apple TV Fall Behind

Roku continues to be the market leader for streaming devices, but Amazon’s Fire TV devices have made significant inroads over the last year, according to a report released by market research firm Park...

Smart Home Gadgets Need To Live Together

Smart home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...