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75% of smart home device purchasers value interoperability

June 13, 2018

Almost 75% of consumers who said they plan to purchase a smart home device deem it essential that it connects seamlessly to other products in their home electronic network, according to a new study from Parks Associates. The report, Interoperability and the Internet of Things, said this demand is stronger than brand loyalty, with fewer than 60% saying it is important that a future smart device purchase be the same brand as their current products.

From the article "75% of smart home device purchasers value interoperability" by Dan Alaimo.

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75% of smart home device purchasers value interoperability

Previously In The News

Is Sharing Your Netflix Password Illegal?

Research: over 50% of U.S. broadband households stream content on TV screens

The Sound Of The Internet Of Things (And Why It Matters For Brands)

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

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