Providing market intelligence for more than 35 years

In The News

75% Of Security Sales Include Smart Home Devices, Says Study

More than 90% of security dealers offer some form of interactive service and 75% of security sales overall include at least one smart home device, according to the study by Parks Associates.

“The most popular devices are networked video cameras, but new items such as video doorbells and smart door locks are increasing in popularity,” stated Tricia Parks, CEO and founder of Parks Associates. “The safety and security aspect of the system remains the strongest selling point, but inclusion of smart home products adds more connected lifestyle value to a security system.”

Amazon recently acquired video doorbell maker Ring and also stopped selling new products from Google’s Nest smart product line.

From the article "75% Of Security Sales Include Smart Home Devices, Says Study" by Chuck Martin.

Previously In The News

Doorbell live-cams fight back against porch pirates filching packages

For years, home security has been relatively expensive, with homeowners paying an average of $44 per month for a professionally installed and monitored system. About 22 percent of U.S. homeowners subs...

Doorbell live-cams fight back against porch pirates filching packages

For years, home security has been relatively expensive, with homeowners paying an average of $44 per month for a professionally installed and monitored system. About 22 percent of U.S. homeowners subs...

Nest, now a Google subsidiary, starts selling video doorbell

Nest’s doorbell, called Nest Hello, marks its first entry into the $334 million video doorbell market, according to 2017 data from research firm Parks Associates. Last month, Amazon announced it had p...

The Smart Home Hub is not dead, but evolving

Smart home technologies are beginning to enjoy their day in the sun, with adoption levels rising across the board. One recent research report from Parks Associates claims that 17% of US broadband hous...