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63% In U.S. Say They Are Not Aware Of Virtual Reality

December 07, 2016

The study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR.

Younger generations appear to be more familiar with virtual reality, with twice as many Millennials saying they are interested in purchasing a VR headset by the end of this year. Within that age range, 12% of males said they intend to purchase a VR headset and 5% of females said the same, according to Parks.

From the article "63% In U.S. Say They Are Not Aware Of Virtual Reality" by Chase Martin.

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63% In U.S. Say They Are Not Aware Of Virtual Reality

Previously In The News

Netflix, Inc. (NFLX): William Blair's Bull Case Points To $185 Price Target

It's Really Hard to Make Money With Virtual Reality Games

Research: over 50% of U.S. broadband households stream content on TV screens

Study: IoT Users May Become Comfortable With Sharing Device Data, For A Price

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