Providing Market Intelligence for 40 Years

In The News

5 Things to Know: November 22

A new white paper from Parks Associates, developed in partnership with Schneider Electric, highlights consumer behavior around managing energy use with smart home devices — including smart lighting.

parks-chart.png

According to survey data presented in the report, 54% of smart lighting owners are willing to adjust their lighting during peak energy periods themselves, while just 29% would allow a utility or original equipment manufacturer (OEM) to do so remotely.

The data suggests that lighting remains a uniquely personal and manual domain, with device owners expressing greater comfort managing lighting themselves than relinquishing control to outside entities. 

From the Inside Lighting article, "5 Things to Know: November 22"

 

Previously In The News

What Messi's MLS, Apple, Adidas deal means for everyone else

Research by Parks Associates, a market research and consulting company, showed that "annual sports OTT subscription revenue in the United States was $13.1 billion in 2022 and will almost double to app...

ICYMI: Our Channel News Roundup for the Week of June 26th, 2023

A research report from our friends at Parks Associates, Smart Lighting Assessment, examines the changing directions in lighting, including in security perimeters, new form factors, and a universal “pl...

86% Homebuyers State They Would Consider a Smart Home When Moving

Additionally, a Parks Associates study conducted November 2022, found that roughly 45% of broadband internet households added some “major energy-saving device” to their home in 2021. From the artic...

12 Easy To Install Wireless Outdoor Security Cameras Without Subscription

Parks Associates, an American research firm, carried out a survey and noted that as of the end of 2021, 14% of homes with access to the internet had a network-connected security camera, while 15% of h...