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5% Own Smart Appliances, 18% Plan To Buy One

The 360 View Update: Consumer Demand for Connected Major Appliances by Parks Associates found that fewer than 5% of U.S. households currently own a smart appliance and less than a quarter (18%) of consumers plan to buy one within the next year.

Smart appliances include refrigerators, ovens, dishwashers and washing and drying machines that can be remotely controlled and monitored through an internet connection.

High cost and availability are among the factors affecting adoption. Brands need to more clearly address consumer pain-points in order to grow the industry, according to Parks Associates analyst Eddie Accomando.

From the article "5% Own Smart Appliances, 18% Plan To Buy One" by Chase Martin.

Previously In The News

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Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...

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Apple TV is continuing to lose ground to Roku and Amazon in the living room, a survey by Parks Associates has found. The consumer research company sampled 10,000 US homes and based its results on thos...

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