Providing Market Intelligence for 40 Years

In The News

4KTV prices plunge, spurring uptake

Unlike Japan consumer adoption of 4K TVs in China is expected to be relatively high, with household penetration reaching 24% in 2019. In other emerging countries, where many households either have smaller LCD TVs or CRT TVs, 4K penetration will be lower: 11% in Russia, 8% in Brazil and 2% in India.

Meanwhile, research recently revealed that by mid-2015, more Samsung 4KTV sets were sold than any other brand. Parks Associates found that the Korean CE giant accounted for 28% of 4KTV purchases made within the last 12 months to US broadband households. Of the remaining brands, 17% of consumers who purchased a 4KTV in the past year bought an LG, 13% bought a Sony, and 11% purchased a Vizio.

From the article "4KTV prices plunge, spurring uptake" by Michelle Clancy.

Previously In The News

Netflix powers up theChive to promote Marvel's 'Iron Fist'

Streaming video overall is coming from a place of strength. Netflix’s customer growth from last year’s Q3 exceeded expectations, and separate reports from January found streaming and over-the-top serv...

Content providers will take control of their OTT future

The global OTT devices and services market is expected to grow at a CAGR of 20.6 percent between 2016 and 2020, according to the latest report from Research and Markets. In Western Europe, in particul...

Percentage Of TV Antenna Households Doubles

The percentage of U.S. homes getting live TV channels through antenna has nearly doubled since 2013, to 15 percent of homes in 2016, according to Parks & Associates. Several factors contributed to the...

Study: OTT Streaming Hours Grew by Over 100% Last Year

The company’s data also revealed that TV-connected streaming devices were the most popular for streaming OTT services. Most videos were consumed through devices such as Amazon Fire TV, Roku, and gamin...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Connectivity and Mobility Small-to-medium Business (SMB) MDU
Services
Research Memberships Visibility Memberships Streaming Video Tracker Smart Home and Security Tracker Broadband Market Tracker Channel Analytics
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces
Resources
Press Releases Analyst Blog Parks in the News
Store
View Your Cart
About Us
Overview Team Contact Us Privacy Policy

Follow:

© 2023-2026 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive