Register

I agree with the Privacy Policy

In The News

40% Of US Pay-TV Consumers Use TVE

March 24, 2016

Broadband TV News

TV Everywhere reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates.

Entertainment Habits on Connected CE Devices shows the percentage of respondents watching authenticated video at least once a month is 23%, which both broadens and deepens the online video audience for pay-TV providers.

“Content providers have been extremely aggressive in promoting their authenticated catch-up services, which is helping create traction for authenticated TV Everywhere services in the digital entertainment household,” said Glenn Hower, research analyst, Parks Associates.

From the article "40% Of US Pay-TV Consumers Use TVE" by www.broadbandtvnews.com

Previously In The News

User experience key focus for smart TVs and SMPs

A Parks Associates report finds that makers of smart TVs and streaming media players (SMPs) are shifting strategies to focus on the user experience (UX) as device sales start to flatten out. Accord...

Google continues to ignore the Chromecast, the best product it ever made

The numbers also suggest customers, at least in the United States, have begun to pick Roku and Amazon over Google. A study by Parks Associates found that the Chromecast now makes up only 11% of the me...

Is Apple's TV upgrade too pricy for consumers?

Indeed, Apple TV trails Roku and Google for most-used streaming devices, according to research firm Parks Associates, while it is almost neck and neck with Amazon's Fire devices. By offering lower-pri...

Why Amazon Is The Current King Of The Virtual Assistants

The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...

‹
1
2
...
461
462
463
464
465
466
467
...
733
734
›