Providing Market Intelligence for 40 Years

In The News

33% Of UK Broadband Homes Subscribe To OTT Video - Study

One third (33%) of UK broadband homes were subscribed to an OTT video service as of Q3 2015, according to the 'Connected Consumer in Europe' research report from Parks Associates. It also showed that just 15 percent of UK homes with pay-TV subscribe to premium movie channels.

From the article "33% Of UK Broadband Homes Subscribe To OTT Video - Study" by telecompaper.com.

Previously In The News

Smart security gadgets could outsell professional systems 2 to 1

Lots of folks consider getting a professionally-monitored home security system to protect their house -- but consider this: A new study from Parks Associates found that twice as many consumers intend...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...