Providing market intelligence for more than 35 years

In The News

30% of U.S. Homes Have At Least 3 Smart Home Devices as Adoption Grows

30% of U.S. Homes Have At Least 3 Smart Home Devices as Adoption Grows

Smart home device adoption is increasing, with nearly 30% of U.S. internet households now having three or more smart home devices, according to new research from Parks Associates.

New households are entering the smart home market with just one or two devices, which is bringing down the average number of smart home devices owned. However, Jennifer Kent, vice president of research at Parks Associates, says that is an overall positive result.

“The security industry is a strong channel for smart home devices and new services, with many opportunities to connect different ecosystems through the security system platform,” Kent says in a LinkedIn post.

Parks Associates’ research also shows that 13% own a smart light bulb, and 6% have a smart lighting control system.

From the article, "30% of U.S. Homes Have At Least 3 Smart Home Devices as Adoption Grows" by Zachary Comeau

Previously In The News

This Roku News Is Not Getting the Attention It Deserves

But it's not the only game in town. Amazon's Fire TV Stick is a very capable competitor, and it has been rapidly gaining ground. According to Parks Associates, Roku commanded 36% of U.S. market share...

The World Just Moved One Step Closer To Cord-Cutter Utopia

That leaves local broadcast TV. Access to NBC, ABC, and all the rest remains the biggest impediment to cutting the cord for good. Parks Associates recently found that 55 percent of cable subscribers s...

Apple Inc. Could Have Trouble Selling a $200 Apple TV

In the United States, Roku, Google (NASDAQ:GOOG) (NASDAQ:GOOGL), Amazon (NASDAQ:AMZN), and Apple (NASDAQ:AAPL) accounted for 86% of the streaming device market last year, according to research firm Pa...

How Home Automation Can Provide a Good Night’s Sleep

A hot topic in health today is the importance of getting a good night's sleep. According to research by Parks Associates 25% of consumers are very concerned about a lack of quality sleep. This is not...