Providing Market Intelligence for 40 Years

In The News

3 reasons why your cable bill keeps going up

Between 1995 and 2013, the average price of an expanded basic cable package has increased by 6.1% each year, according to the FCC.

Brett Sappington, the director of research at Parks Associates, a Dallas-based market research and consulting firm, told Tech Insider that the primary reason prices keep going up is that the prices companies like Comcast and DirecTV have to pay the networks for content keep going up.

“The cable networks and broadcasters ask for more money, and that really puts a crunch on the pay TV providers,” Sappington said. “At the same time, costs have increased for cable networks and broadcasters to create the content.”

From the article "3 reasons why your cable bill keeps going up" by TIM STENOVEC.

Previously In The News

Roku is Making TV Speakers, But They Only Work with Roku TVS

The idea behind this is that if your TV sounds better, people will stream more, which is the metric Roku cares most about, Klarke says. Roku likes to say that it's the US's number one streaming conten...

12% of Canadian broadband households have smart home device

Approximately 12 percent of broadband households in Canada have a smart home device such as a smart thermostat, smart door look, or video doorbell, compared to 26 percent in the US, according to data...

Report: Antenna Only Homes Increase to 15 Percent

While we’re certainly no longer in the days where people had a pair of rabbit ears on top of their TV sets, the use of antennas are making a little bit of a comeback according to a recent report from...

COVID-19 Spurred AVOD's Growth Amid Flurry of Big Media Plays, Parks Event Told

Ad-supported VOD services are playing a pivotal role in delivering a relaxed, “tension-free” viewing experience during the pandemic's “troubling times,” Parks Associates analyst Steve Nason told his c...