Providing market intelligence for more than 35 years

In The News

2016 Residential Market Report: Smart Money’s on More Interactive Controls

The Annual Residential Market Report fielded online responses between Aug. 18 and Sept. 25. This has proven to be another solid business year for security dealers, albeit not forecast by Parks Associates to be as robust as 2015 or 2014.

The latter experienced much higher than standard growth as the economy began its recovery and pent-up demand was clearly demonstrated in the market. With a net of nearly 2.8 million new security system sales (after attrition and replacement calculated) in 2014, the following year experienced strong but more normal net sales of about 2 million systems.

From the article "2016 Residential Market Report: Smart Money’s on More Interactive Controls" by Tricia Parks.

Previously In The News

'Top 10' consumer IoT trends and players to watch

Parks Associates released a whitepaper in advance of CES 2017 that identifies the top 10 trends impacting the markets for consumer technology now and into 2017. Top 10 Consumer IoT Trends in 2017 note...

How Businesses Can Use VR to Win the Race to Consumers’ Hearts (and Homes)

Despite the enthusiasm for VR in the popular consciousness, however, it has not yet reached must-have status in the consumer electronics sector. A Parks Associates survey found that, as of May 2016, o...

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...

Donald Trump Livestreams Third Debate On Facebook: A Glimpse Into Trump TV?

"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at mark...