Register

I agree with the Privacy Policy

In The News

18% UK broadband homes use Netflix

December 10, 2015

Advanced Television

Research from Parks Associates indicates that 18 per cent of UK broadband households have used paid-service Netflix in the past 30 days, compared to 20 per cent who used the free ITV Player and 33 per cent who used the free iPlayer to stream video programming. Overall 58 per cent of UK broadband households used a video streaming service or player within the past 30 days.

“The results in the UK and in other European markets show that paid OTT video streaming services are now a fixture in this video entertainment landscape,” said Brett Sappington, Director, Research, Parks Associates. “The fact that a growing number of consumers are willing to pay for subscription services when there are free options, like iPlayer and other broadcaster-based sites or apps, shows strong appetite for video among consumers. Netflix, the clear leader in the US, entered Europe with high expectations. Subscriber growth has been slow in several parts of Europe, but with no dominant leaders in subscription services, Netflix and other entrants are gaining a foothold. For example, Amazon Instant Video had the highest rate of usage in Germany with 17 per cent of broadband households, and Netflix was second at 6 per cent.”

From the article "18% UK broadband homes use Netflix" by Advanced Television.

Previously In The News

Netflix Says It's Not Worried About A Potential Net Neutrality Rewrite

“Basically, Netflix is saying they are 'too big to throttle,'" said Joel Espelien, senior analyst for TDG Research, in an e-mail to FierceOnlineVideo. “I’m not sure that's the case, particularly as mo...

At CES 2019, Apple finally sets iTunes, AirPlay loose

The number of households with a streaming player has quadrupled in the last five years, according to Parks Associates, but Apple trails Roku and Amazon in market share, and it seldom discounts its pri...

More than 200 OTT services active in the U.S. market, research group says

Illustrating the insurgent competitive pressure being faced by incumbent pay TV operators, Parks Associates released a report today suggesting that there are more than 200 OTT services currently opera...

Synamedia sees pay TV driving growth for 3-4 years before IPO

Media research firm Magrid has found that 26% of millennials share passwords for video streaming services, while Parks Associates predicts that in 2021, $9.9 billion of pay-TV revenues and $1.2 billio...

‹
1
2
...
463
464
465
466
467
468
469
...
730
731
›