Providing market intelligence for more than 35 years

In The News

17 Hidden Roku Tricks for Streaming Success

Whether you're a cord cutter or not, you're probably going to want a streaming device for your TV, and Roku remains the most popular against Apple TV, Google Chromecast $35.00 at PC Richard & Son, and the Amazon Fire TV Stick, according to Parks Associates.

From the article "17 Hidden Roku Tricks for Streaming Success" by CHANDRA STEELE.

Previously In The News

OTT Annual Churn Rate Dips Slightly

This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...

Home Surveillance Comes Of Age

Dealers have a tremendous opportunity to benefit from smart home technology as consumers have started to take an interest in it — with more than half of the population excited about the technology, ac...

What’s Old Is New Again

While sales of vinyl records have been rising for a while now (Consumers like the sound quality and like the feel of vinyl records.), 2016 was a banner year. Sales hit a 28-year high -- led by David B...

Has Subscription OTT Growth Hit Its Peak?

Parks Associates‘ OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. From the article "Has...