In The News

10 Reasons Smart Home Devices Will Be Everywhere in 2018

January 01, 2018

In the period of just one year, big-box retailers including Best Buy, Lowe’s, Apple, Target and Sears, dramatically increased shelf space and visibility for smart-home devices. Even Whole Foods, acquired by Amazon, now sells Echo and other smart things, right alongside fresh produce. The visibility increases impulse buys by consumers who hadn’t done their homework. According to Parks Associates, roughly 40% of consumers spent less than one day shopping for smart house products.

From the article "10 Reasons Smart Home Devices Will Be Everywhere in 2018" by Julie Jacobson.

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“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it's supposed to replace, with di...

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About Parks Associates

10 Reasons Smart Home Devices Will Be Everywhere in 2018

Previously In The News

Streaming is heading toward a breaking point with consumers

Too Much TV? Enter HBO Max, the Latest Streaming Wannabe

Google Chromecast’s surprising origins—and uncertain future

91% of viewers like streaming aggregation, survey says

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