Providing market intelligence for more than 35 years

In The News

2016 Is A Year Of Smart Home '... Still Valid?

According to the report, the market research firm Parks Associates, Mr. Associates (Parks Associates), and is one of five households currently use broadband services hold the smart home devices that that is much more advanced than when we started using the smart home devices show. analyst Brad Russell Parks Associates, said the findings in many ways.

From the article "2016 Is A Year Of Smart Home '...Still Valid?" by Ed Oswald.

Previously In The News

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

91% of viewers like streaming aggregation, survey says

Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...

Google Chromecast’s surprising origins—and uncertain future

New research out this week from Parks Associates found that Chromecast makes up just 11% of all streaming players installed in the United States, down from 21% three years ago. Meanwhile, Roku’s U.S....