In The News

16% of Spanish Pay-TV Households Subscribed for First Time in 2015

March 04, 2016

Connected Consumer in Europe reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay TV or to have cancelled pay TV in favor of online video sources.

"First-time adoption of pay TV is up among Spanish broadband households as is the penetration of pay TV overall," said Parks Associates. "The Spanish pay-TV market in general has a very active, cost-conscious base of subscribers, with higher-than-average rates of downgrades and upgrades and a substantial population of cord nevers."

From the article "16% of Spanish Pay-TV Households Subscribed for First Time in 2015" by www.newsonnews.com

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16% of Spanish Pay-TV Households Subscribed for First Time in 2015

Previously In The News

Field Service Revenue Starts With Visual Proof

Pause for Effect: Philo Bets on User-Initiated Ads as CTV’s Attention Antidote

Parks: 51% of Consumers Prefer Video Subscription Package That Includes Live TV

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