“Consumers are increasingly willing to pay for video features and coming to expect always-on monitoring. For example, video doorbells are now the most common smart home devices, with 22% of households owning one,” said Elizabeth Parks, President and CMO, Parks Associates. “Real-time visual evidence is particularly valuable in applications such as home security, self-storage monitoring, and remote property management, where understanding the exact nature of an event is crucial for appropriate responses.”
From the Vantiva press release, "Vantiva Launches Smart Security Camera for Self-Storage"
The effect on the companies’ bottom lines remains unclear, but a study by Parks Associates, a research group, found that sharing cost the streaming video industry $500 million in 2015. One reason t...
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
“There’s only so many consumers out there that are willing to pay full price,” said a research analyst with Parks Associates From the article, "How Netflix is adapting as the streaming boom stalls....
Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....
