Agenda

Future of Video brings together industry leaders for visionary presentations, interactive panel discussions, and analyst insights.

14
Nov
2023

OTT Market & New Era of Video Consumption

Workshop In-Person
14
Nov
2023

Future of Video

In-Person

Nov 14th | 2023

OTT Market & New Era of Video Consumption

Workshop In-Person
Add to calendar

Pre-show Research Workshop, hosted by Parks Associates

Tuesday, November 14, 2023

01:00 PM PT

Welcome: State of the Market: Building to Profitability

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

Parks Associates shares its latest consumer research revealing trending patterns within the video and streaming market, including the latest trends and disruptive forces shaping the industry. Discover how industry players are adapting and leveraging new models to stay ahead and build profitability in this rapidly evolving landscape.

01:15 PM PT

The Viewer Journey: Finding Content Amidst Fragmentation

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

In an era of fragmented content, it is crucial to understand how viewers navigate to find the content they desire. This research presentation uncovers the details of the viewer journey, examining the challenges and opportunities presented by content fragmentation. Insights include strategies for content discovery, curation, and personalization to captivate and retain viewers in this highly competitive market.

01:30 PM PT

Tracking FAST and AVOD

Moderator

Sarah Lee
Research Analyst

Parks Associates

Gain comprehensive insights from Parks Associates consumer and industry data into the disruptive potential of the Free Ad-supported Streaming TV (FAST) and Advertising Video on Demand (AVOD) revenue models, including viewer preferences, ad consumption patterns, and the implications for content providers and advertisers. 

01:45 PM PT

Advertising: Metrics and Reach

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Michael Cooper
Head of Emerging Verticals

Effectv, a Comcast company

Bill Herman
VP, Advanced Advertising Sales

Spectrum Reach

Becky Jones
Chief Marketing & People Officer

Viamedia

Michael Maponga
CEO

AfroLandTV

Advertising in the streaming era requires a fresh approach. This session includes insights into innovative advertising strategies tailored for the streaming environment. Gain insights into measurement techniques, ad targeting, and cross-platform campaigns that maximize reach and drive revenue.

02:45 PM PT

Networking Break

03:15 PM PT

Sports: Making Sense of New Video Landscape

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Join us for a compelling research presentation on the transformation of the sports video landscape. Gain valuable insights into emerging digital viewing habits, fan engagement, and the impact of new technologies on the sports industry. 

03:30 PM PT

Bundles and Partnerships: Industry Developments

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Discover the power of industry partnerships and the growing significance of bundled offerings in the streaming video landscape. This research presentation highlights the latest developments in strategic collaborations, content bundling, and platform integrations. Gain insights into successful partnership models that drive customer acquisition, retention, and revenue growth.  

03:45 PM PT

Partner Panel: Special Session

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Jake Cohen
Head of Business Development and Strategy - Content

Verizon

Aileen Del Cid
Head of Marketing

Samsung TV Plus

Anthony Jiwa
Chief Marketing Officer

OUTtv

Mike Pears
EVP, Distribution & Content Sales

AMC Networks

Jason Tyrrell
General Manager, Kanopy

OverDrive

As the global streaming video market continues to expand, content providers, platforms, and distributors are constantly seeking innovative ways to reach wider audiences and elevate the streaming experience. This session addresses the pivotal role partnerships play in driving this growth and shaping the future of the streaming industry. Discover how forging strategic partnerships can be a game-changer for streaming platforms and content providers, enabling them to access new markets, enhance content libraries, and diversify revenue streams.

04:45 PM PT

Keynote

Moderator

Jason Paris
VP, Business Development

Parks Associates

05:15 PM PT

Opening Reception: Wine and Cheese

Network with like-minded professionals at the Future of Video opening reception. 

Nov 14th | 2023 - Nov 16th | 2023

Future of Video

In-Person
Add to calendar

Tuesday, November 14, 2023

05:15 PM PT

Opening Reception: Wine and Cheese

Network with like-minded professionals at the Future of Video opening reception.

Wednesday, November 15, 2023

08:00 AM PT

Registration and Breakfast

08:30 AM PT

Welcome: New Models and the Viewer Experience

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

08:45 AM PT

AVOD and FAST: Making Sense of New Hybrid Models

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

Evan Bregman
General Manager, Streaming

Tastemade

Daniel Gagliardi
VP of Digital Distribution and Business Development

FilmRise

Samuel Harowitz
Vice President, Content Acquisition and Partnerships

Tubi

Mark Moeder
CEO

SymphonyAI Media

Scott Olechowski
Chief Product Officer and Co-Founder

Plex

Discover the disruptive power of hybrid models - Advertising Video on Demand (AVOD) and Free Ad-supported Streaming TV (FAST). This session provides insight on innovative approaches that blend advertising revenue with subscriber models. Speakers highlight the latest advancements in ad monetization, content curation, and user engagement that are propelling these hybrid models to the forefront of the streaming industry.

09:30 AM PT

Keynote

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Stefan Van Engen
Vice President, Content Programming and Partnerships

XUMO

10:00 AM PT

Networking Break

10:30 AM PT

The New Sports Video Experience

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Michelle Gable
Director, Media & Entertainment

Los Angeles Rams

John Kosner
President

Kosner Media

Charlie Mitchell
Head of Sales-Sports, North America & LATAM

Endeavor Streaming

Marty Roberts
SVP, Product Strategy and Marketing

Brightcove

Sports streaming is undergoing a revolution. This session highlights how companies are reimagining the sports video experience to captivate fans and drive revenue. Speakers highlight cutting-edge technologies, interactive features, sports betting features, and new strategies that transform how viewers consume sports content. 

11:30 AM PT

Keynote

Moderator

Ashton Gambrell
Strategic Account Manager, Events & Marketing Services

Parks Associates

12:00 PM PT

Networking Lunch

01:00 PM PT

Broadband Providers and Bundles

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Broadband providers play a crucial role in the streaming video ecosystem. In this research presentation, gain valuable insights into the evolving relationship between OTT platforms and broadband providers. Explore new business models, partnership opportunities, and innovative bundled offerings that can drive subscriber growth and revenue for both parties. Discover how broadband providers can leverage OTT services to create compelling bundles that meet consumer demands.

01:15 PM PT

Bundles & Aggregation: Revenues and Reach

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Scott Barton
Chief Product Officer

MyBundle.TV

Ajinkya Joglekar
Senior Vice President, Marketing

Sling TV

Bundling together multiple services or offerings provides a boost to subscriber net promoter scores. As streaming providers seek to retain and grow their subscriber base, new partnerships are emerging to provide a stickier experience for the service and greater satisfaction. This session addresses bundled services with broadband providers, mobile providers, and retailers and other ways that providers are aggregating services or introducing new partnerships.

02:15 PM PT

Discovery and Personalization: Creating a Better Viewing Experience

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Chris Glover
VP, Marketing

FreeWheel

David Mühle
CEO

PlayPilot

Marc Rashba
EVP, Partnerships

Cineverse

Megan Wagoner
Vice President of Media & Entertainment Partnerships

Endeavor Streaming

Discover how cutting-edge discovery and personalization technologies are transforming the streaming video landscape. Uncover strategies to deliver a superior viewing experience by leveraging advanced algorithms, AI-driven recommendations, and data-driven insights. Learn from industry experts who are revolutionizing content discovery and personalization to capture audience attention, enhance engagement, and drive customer satisfaction.

03:00 PM PT

Networking Break

03:30 PM PT

Smart TVs: Platforms and Integration

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

Isaac Bess
Global Head of Distribution

TikTok

Diana Horowitz
Chief Revenue Officer & Co-Chief Operations Officer

Driver Studios

Geir Skaaden
EVP & Chief Products & Services Officer

Xperi Inc.

Chris Tanquary
Senior Director of Business Development, Strategic Accounts

VIZIO

Smart TVs have become the cornerstone of the connected living room. In this session, explore the evolving landscape of smart TV platforms and integration possibilities for streaming video providers. Learn about the latest features, tools, and development frameworks that enable seamless content delivery and enhanced user experiences. This session explores how to leverage smart TV partnerships and integrations to expand audience reach, drive engagement, and monetize streaming services.

04:15 PM PT

Keynote

Moderator

Jason Paris
VP, Business Development

Parks Associates

Matthew Durgin
VP Content and Services

LG

04:45 PM PT

Streaming TV: New Life for Premium Linear Content

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Dan Goman
CEO

Ateliere Creative Technologies

Blair Harrison
CEO & Founder

Frequency Networks

Linear content continues to hold significant value in the streaming era, in FAST and vMVPD models. In this session, explore how premium linear content is finding new life in the streaming landscape. Discover strategies for acquiring and distributing high-quality linear programming, engaging viewers, and monetizing effectively. Learn from industry leaders who have successfully transformed traditional linear offerings into compelling streaming experiences while maintaining profitability and viewer satisfaction.

05:30 PM PT

Networking Reception

Wrap up the day’s sessions with a networking reception designed to foster connections and collaboration. Enjoy refreshments, engage with fellow attendees, industry executives, speakers, and experts in a relaxed atmosphere. Share insights, discuss key takeaways from the day’s discussions, and explore potential partnerships and business opportunities.

Thursday, November 16, 2023

08:00 AM PT

Registration and Breakfast

08:30 AM PT

Welcome: Looking Forward to 2024

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Parks Associates sets the stage with a view of the future of streaming. Gain valuable insights into the forecasts, trends, and emerging business models that will shape the streaming landscape in 2024 and beyond. Join industry leaders and C-level executives as they discuss innovative strategies to drive profitability and navigate through evolving market dynamics.

08:45 AM PT

Navigating Market Saturation and Next Stage of Growth

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Natalie Gabathuler-Scully
EVP of Revenue Distribution and Data Operations

Vevo

Ashley Hovey
Chief Digital Officer

The CW Network

Vikrant Mathur
Co-Founder

Future Today

Anne Schelle
Managing Director

Pearl TV

As the streaming video market continues to grow, market saturation and intense competition become significant challenges. In this session, gain insights into effective strategies for navigating these challenges and unlocking the next stage of growth. Speakers address new models and approaches to content differentiation, audience segmentation, and international expansion.

09:45 AM PT

Keynote

Moderator

Jason Paris
VP, Business Development

Parks Associates

Albert Lai
Global Director, DTC/OTT Streaming for Media & Entertainment

Google

10:15 AM PT

Networking Break

10:45 AM PT

Immersive Experiences, Web 3.0, and Meta

Moderator

Eric Sorensen
Director, Streaming Video Tracker

Parks Associates

Sebastian Amengual
Co-Founder and CTO

YBVR

Ben Davenport
Vice President, Global Marketing

Pixotope

Jared Kass
VP Strategy, North America & Global

DAZN

Ning Xu
Fellow, Advanced R&D

Adeia Inc.

AdeiaImmersive experiences, encompassing AR, VR, and ultimately metaverse experiences, and Web 3.0 infrastructure development are reshaping the digital landscape. In this session, explore how these emerging technologies will impact the streaming video industry. Learn how interactive and engaging experiences captivate audiences and keep viewers coming back for more.

11:15 AM PT

Fireside Chat

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

Robert Gelick
Chief Product Officer

Paramount

Vibol Hou
EVP & CTO, Streaming

Paramount

12:00 PM PT

Lunch

01:00 PM PT

Quantifying the Piracy Problem

Moderator

Sarah Lee
Research Analyst

Parks Associates

Piracy continues to be a significant challenge for the streaming video industry. In this research presentation, gain valuable insights into the scale and impact of piracy, its implications for content creators and distributors, and effective strategies for combating piracy.

01:15 PM PT

Piracy: The Billion Dollar+ Challenge

Moderator

Elizabeth Parks
President & CMO

Parks Associates

Ken Gerstein
VP, NAGRA Anti-Piracy & NexGuard

NAGRA

Lisa Spencer
VP, Marketing

Irdeto

Piracy poses a multi-billion dollar challenge to the streaming video industry. In this session, industry experts will discuss the economic and operational impact of piracy on content creators, rights holders, and streaming platforms. Speakers explore effective anti-piracy measures, innovative content protection technologies, and the role of industry partnerships in combating piracy.

02:00 PM PT

New Revenue Streams: T-Commerce, Gaming, and More

Moderator

Jennifer Kent
Vice President, Research

Parks Associates

David Apostolico
SVP, Streaming Experience & Distribution

QVC+/HSN+

Akinwole Garrett
VP, Business Development and M&A

REVOLT Media & TV

Julia Moonves
SVP, Advertising Sales & Brand Partnerships

pocket.watch

Expand your revenue streams beyond traditional subscription models. This session explores emerging opportunities in T-Commerce (TV-based Commerce), sports betting, gaming integration, and other monetization strategies in the streaming video space. 

02:45 PM PT

Keynote Panel - Empowering Voices: Women in Streaming Redefining the Digital Frontier

Moderator

Ashton Gambrell
Strategic Account Manager, Events & Marketing Services

Parks Associates

Joanelle Romero
Founder, President, CEO

Red Nation Television Network

Rachel Silver
CEO

Love Stories TV

Join this final Keynote Panel to hear from the leading women in technology share their expertise on the shifting landscape for streaming services. Topics include business models, market fragmentation, generational differences and expectations, and the impact on advertising.

03:15 PM PT

Networking Reception - Women in Tech: A Celebration of Excellence

Raise a glass at the end of Future of Video to the remarkable women shaping the future of technology at our exclusive "Women in Tech: A Celebration of Excellence" champagne and strawberries reception.