And, looking at more current, household level trends, market research firm Parks Associates forecasts that mobile-only households will decline as fixed broadband networks expand. Mobile-only probably won’t disappear completely, because it’s easy and affordable, but Parks believes it will not grow beyond 13% of US households, and the percentage of mobile only households may decrease with the growing availability of affordable home broadband options enabled by new wireless technology, like 5G.
The pandemic also highlighted the importance of broadband connections. According to Parks Associates 2020 COVID-19 study, 53% of consumers value broadband service more than they did 6 months ago. The firm estimates that US broadband providers added 5.2 million new subscriptions in 2020.
From the article "Tomorrow’s Communities Are Smart And Urban, Where Everything Acts As A Concept" by Jennifer Castenson.
This Editor was interested in what the organizers of the annual Connected Health Summit, now taking place in San Diego, are seeing as the differences in the digital health and remote monitoring sector...
According to a new Parks Associates report, churn rates for OTT video services are 19% of U.S. broadband households, which would mean that about one in five households have cancelled an OTT service in...
We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This lea...
The consumer demand for mobile streaming isn’t lacking either. Among U.S. households, more than half want their next car to offer Wi-Fi, according to Jennifer Kent, connected car analyst for Parks Ass...