Even with solid growth from Apple TV last year, research firm Parks Associates estimated it to be fourth behind Google, Amazon, and Roku in streaming device sales last year. Of the 42 million streaming devices sold last year, Google's Chromecast was the leader, according to Strategy Analytics, with a 35% market share.
From the article "Here's How Apple Failed In TV" by Jeremy Bowman.
In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...
Smart TVs are gradually becoming more common than separate streaming devices. As of the third quarter last year, 56% of households with broadband owned smart TVs while 43% owned streaming devices, acc...
Streaming video overall is coming from a place of strength. Netflix’s customer growth from last year’s Q3 exceeded expectations, and separate reports from January found streaming and over-the-top serv...
The global OTT devices and services market is expected to grow at a CAGR of 20.6 percent between 2016 and 2020, according to the latest report from Research and Markets. In Western Europe, in particul...
