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OTT research

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Voice Controls and Smart Home: Optimizing Product Design

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Parks Associates Comcast OTT webinar

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Market Snapshot: The Changing World of Pay TV

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The 2021 Future of Video: OTT, Pay TV, and Digital Media features multiple virtual sessions throughout the year: March 31, May 5, June 9, July 28, October 6, and December 14-15. Submit to Speak.


2020 Agenda

New Trends in Video

Next Phase in the Streaming Wars
Consumer Trends and Living in a Pandemic
The Next Big 3 in OTT
Evolution of Pay TV
Traditional Video Services: Shifting Revenues
vMVPDs: Blending Traditional Pay TV with OTT

Finding Success: Retention, Distribution, and Aggregation

Age of Video Aggregation
The Path Forward for OTT Services with Aggregation
Retention and Churn in OTT
Lowering Churn in a Hyper-competitive Market
Data and Decision Making in Video Services
Using Data to Acquire and Retain Customers

New Business Models and Distribution Strategies

Rise of Ad-based OTT Services
How Ad-based OTT Went Mainstream
OTT Partnerships: Key to Success
The Need for Partnering in the Highly Competitive Video Market
Navigating a New World: COVID-19 Impact on Video Viewing
Moving Forward: COVID-19 Impact on Live and Sports

» Agenda

2020 Advisory Board

The Future of Video Advisory Board helps to design the event focus and agenda to address the evolution and nature of video services, including consumer engagement, business models, market strategies, and new technologies.

Lisa Aussieker, Vice President, Marketing and Communications, MediaKind

Nicolas Beraudo, Chief Revenue Officer, Reelgood

Paul Cabana, EVP of Multiplatform Programming, A+E Networks

Megan Dover, Executive Director of Video Product Development and Management, Cox Communications

Mary Kay Evans, VP Marketing, Verizon Media

Tim Gibson, VP Video Marketing, AT&T

Andrea Clarke Hall, Vice President of Business Development, Tubi

Kase Niles, Sr. Manager, Strategic Research and Market Intelligence, TiVo

Dan Reich, SVP, Global Multiplatform Product Development, Viacom International

David Sanderson, Founder & CEO, Reelgood

Elana Sofko, COO, Chicken Soup for the Soul Entertainment

Bart Spriester, GM & VP Content and Streaming Provider Solutions, Comcast Technology Solutions

Kimberly Wilson, Vice President, Multiplatform Marketing, The Walt Disney Company

 

Premier Program

Parks Premier

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Alarm.com - Parks Associates Premier Program

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Bitdefender - Parks Associates Premier Program

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Calix

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Cox Communications

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A new program that offers additional benefits & extended recognition throughout the year. Info »