“It’s something that’s been slowly growing over time,” says the author of the study and director of research at Parks Associates. “But it’s really been over the last 12 months that it seems to have accelerated. The reason is that it’s now easier to get that content on television. That’s been a big part of it, and it will continue to grow.”
From the article "The Revolution Is Being Televised" by JEREMY D. BONFIGLIO.
Like all streaming services, Disney+ saw strong growth during the pandemic but competitor Netflix reported losing subscribers last quarter. But Disney+ is cheaper than Netflix – an increasingly import...
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...
Yet the so-called smart kitchen remains a tough sell. With the kitchen often a hub for families and friends, habits there can be hard to change. And many people see the kitchen and mealtimes as a have...