Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates analyst Brett Sappington tried to put a finger on what sort of subscriber numbers for the company’s new streaming TV service would warrant such a disclosure.
From the article "DirecTV Now Goes 'Gangbusters,' And AT&T Stops The Bleeding" by Shawn Shinneman.
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
Netflix is also preparing to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. Th...
About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
