Parks Associates recently found that Amazon has moved into a virtual tie with Google at 22% of sales for streaming media players (Roku claims the top spot). Apple TV comes in at fourth place with 20% market share.
From the article "Apple Mulls Time Warner Takeover; And Possibly Netflix" by Michelle Clancy.
Parks Associates research reports 62% of U.S. broadband households strongly believe that saving energy and lowering utility bills are important, and 30% strongly believe that being “green” is importan...
The current Apple TV, according to Parks Associates—a highly respected research firm—is in third place behind Roku and the Fire TV in both recent sales and number of homes with the device. The high...
One perspective that the Lux study did not highlight is that of caregivers. People responsible for patient care — both now and in the future — are heavily on board with the use of mHealth tools that f...
A study last year by research firm Parks Associates suggested SVOD services would stand to lose upwards of $500 million in revenue in 2015 from the practice of sharing passwords. However other rese...
