The streaming device manufacturer, and operator of The Roku Channel streaming service ended the third quarter of 2024 with 85.5 million streaming households, and according to data compiled by Parks Associates, the company is the most popular streaming player maker in the United States.
From the article, "Roku wants to grow to 100 million active user accounts in next 18 months" by David Satin
According to Parks Associates research, 29% of consumers ultimately turn to professionals for help, even if they initially attempt self-installation. Despite DIY smart home products often being...
Parks Associates’ recently released Consumer Insights Dashboard: Tech Ecosystem Dashboard reveals 51% of US Internet households report owning a smart speaker and/or display. Among those househ...
Parks Associates, in partnership with Cox, released a study that found that nearly one in five multifamily residents with home internet reported receiving gigabit or faster download speeds. From th...
Parks Associates found that the average U.S. household had 17 connected devices in 2023. As Parks Associates reported, U.S. homes now average 17 connected devices. This explosive growth puts enormo...