Internet of things, monitoring for insurance and mobile wallet expansion are three of the key emerging smartwatch app trends found in research by Parks Associates. Leading Smart Watch Apps: Insights into Wearable Use Cases also shows Apple Watch owners are more engaged with their devices than all other smartwatch owners. “The two primary smartwatch use cases are fitness tracking and notifications, but use cases such as mobile payments, smart home and security, and vehicle access are emerging,” says Chris Tweedt from Parks Associates.
From the article "Mobile Payments And IoT Trends For Smartwatches" by Christopher Brown.
A new whitepaper from Parks Associates, produced in partnership with Xfinity Home, reveals 27% of U.S. broadband households report far more concern now about the physical security of home than five ye...
Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...
The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...
Data and privacy fears rank second among consumer smart home concerns. More than half of U.S. adults (58%) fear lack of privacy from device manufacturers who have access to data, real-time conversatio...