Most companies don’t disclose quarterly churn rates, though third-party organizations such as The NPD Group and Parks Associates track cancellations through research and surveys. Data from analytics firm Antenna has even tracked churn based on specific events, such as the end of “Game of Thrones” and and Netflix’s “Cuties” controversy. Thus far, Netflix and Hulu have proven to be far stickier services than newer products such as Apple TV+ and Peacock. Investors should watch to see if that changes over the course of the year, said Steelberg.
From the article "How to tell who’s winning — and who’s losing — the streaming wars" by Alex Sherman.
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Companies have already started cracking down on shared passwords. Netflix limits users to two simultaneous streams, unless they pay for an upgraded plan that allows for four. ESPN now only allows five...
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To this point, Patrice Samuels, a senior analyst at Parks Associates, a marketing research and consulting company, says that Tovala has to prove the food tastes good enough to offset the cost of p...
