Parks Associates adds another layer to the picture, reporting that 45 percent of U.S. internet households now watch FAST services, a swift adoption for a category that barely existed five years ago.
While the adoption has been impressive, Parks Associates notes potential signs of a plateau in early 2025, suggesting the initial growth phase may be maturing. Yet viewing hours continue to climb.
While FAST channels have grown rapidly, Parks Associates’ data suggesting a potential plateau raises questions about long-term viability.
From the article, "Analysis: How free streaming is reshaping television’s future while viewers drown in choice" by Dak Dillon
U.S. households with existing broadband service will purchase nearly 55 million smart home devices in 2020 if current trends continue, according to a report from Parks Associates. The report found...
Parks Associates estimates that the pay-TV industry will lose $9.9 billion in revenue by 2021 from TV multiscreen password sharing, up from $3.5 billion this year. This is an important loss particular...
The Orbi creates a dedicated 5-gigahertz, 1.7-gigabit per second channel between the base Orbi and the extended unit so you can get full internet access for devices that connect to the satellite Orbi...
The Orbi creates a dedicated 5-gigahertz, 1.7-gigabit per second channel between the base Orbi and the extended unit so you can get full internet access for devices that connect to the satellite Orbi...
