At the Parks Associates’ Connections conference in Burlingame, CA this week, major leaders in Smart Home technological development are convening to discuss the state and future of their industry. Their insights are most illuminating.
Apparently, one of the biggest hurdles being faced by Smart Home developers is consumer education. The industry is seeking to appeal to more than just the few DIY techies that currently buy into their products. In order to attain mass adoption of Smart Home technology, these makers need to help the general public understand the benefits and features of their services such that consumers become willing to “open up their wallets” and pay for them.
From the article "What Is The Value In A Smart Home?" by Brandi Gaudet Gallegos.
Netflix still leads all streaming video services by total subscribers, according to a new report by Parks Associates. That's followed by Amazon Prime, Hulu, MLB.TV, WWE Network, Sling TV, HBO Now, Cru...
In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...
A majority of consumers already perform ‘connected activities’ while driving, like making voice calls through a built-in interface, according to research from Parks Associates. From the article "10...
While home speakers, as well as the use of AI assistants on smartphones and tablets, figure centrally into the voice shopping market, there is also great potential in the automobile market. A study by...
