Distributing its video out to its various websites could be a boon to Yahoo. Parks Associates' Brett Sappington predicted that traditional magazines may make a leap to presenting their content via online video platforms, going one step beyond the current trend of putting select videos onto their main websites. Yahoo is in a good position to present its own video magazines -- competing directly with stalwarts like Sports Illustrated, The New York Times, and Cosmopolitan, should they follow that strategy.
From the article "What Can Yahoo's Online Video Assets Do For Verizon?" by Samantha Bookman.
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Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...
To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
Mobile payments are still an up-and-coming new capability for consumers; while mobile banking has clearly led the way, there’s still a lot of interest in mobile payments at least in some fields. Wh...
